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ST. LOUIS, March 13, 2023 ~ Tennis superstar Venus Williams and her dog Harry have teamed up with Purina Pro Plan to launch the "Monday Like a Pro" Challenge. The challenge encourages active dog owners to log one million collective minutes each week, with Pro Plan donating $15,000 (up to $150,000) to Athletes for Animals for each week that the goal is met.
The challenge will run from March 13th through May 21st, 2023 and will be supported by Team Pro Plan, a group of content creators and award-winning athletic pros including gold medalists Shaun White and Nastia Liukin along with pro football player Drew Brees. Each week they will issue weekly challenges for pet parents nationwide to log active minutes with their dog, whether it's running, hiking or playing fetch, and experience the advanced nutrition of Pro Plan Sport.
"My dream is for Harry to have the longest life possible," said Williams. "So I make sure he gets the nutrition he needs to keep him happy, healthy and by my side. I'm excited to partner with Pro Plan because not only does the nutrition of Pro Plan Sport provide high-performance fuel for active dogs like Harry, but we're also giving back to dogs in need through the 'Monday Like a Pro' Challenge."
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Athletes for Animals is a non-profit organization co-founded by former pro hockey player David Backes that focuses on protecting homeless pets. Since 2013 they have successfully connected athletes with a shared passion for animals, educated the public about responsible pet ownership, promoted pet adoption, raised funds and distributed grants to support best practices in animal welfare. This is the second year that Pro Plan has partnered with Athletes for Animals; donating $125,000 in 2022.
One person will be randomly selected each week of the challenge to win a year's supply of Pro Plan dry dog food so they can experience firsthand the advanced nutrition of Pro Plan Sport. For official rules and more information on how to get started logging your minutes visit MondayLikeAProChallenge.com.
Formulated for highly active athletic dogs, Pro Plan Sport Performance formulas feature an optimized protein-to-fat ratio; real meat as the #1 ingredient; and high-quality nutrition specialized for each life stage; including new formulas for senior dogs and puppies. With this challenge you can feel confident knowing that you're fueling your dog's best throughout his active adventurous life. To learn more about Pro Plan Sport visit proplansport.com
The challenge will run from March 13th through May 21st, 2023 and will be supported by Team Pro Plan, a group of content creators and award-winning athletic pros including gold medalists Shaun White and Nastia Liukin along with pro football player Drew Brees. Each week they will issue weekly challenges for pet parents nationwide to log active minutes with their dog, whether it's running, hiking or playing fetch, and experience the advanced nutrition of Pro Plan Sport.
"My dream is for Harry to have the longest life possible," said Williams. "So I make sure he gets the nutrition he needs to keep him happy, healthy and by my side. I'm excited to partner with Pro Plan because not only does the nutrition of Pro Plan Sport provide high-performance fuel for active dogs like Harry, but we're also giving back to dogs in need through the 'Monday Like a Pro' Challenge."
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Athletes for Animals is a non-profit organization co-founded by former pro hockey player David Backes that focuses on protecting homeless pets. Since 2013 they have successfully connected athletes with a shared passion for animals, educated the public about responsible pet ownership, promoted pet adoption, raised funds and distributed grants to support best practices in animal welfare. This is the second year that Pro Plan has partnered with Athletes for Animals; donating $125,000 in 2022.
One person will be randomly selected each week of the challenge to win a year's supply of Pro Plan dry dog food so they can experience firsthand the advanced nutrition of Pro Plan Sport. For official rules and more information on how to get started logging your minutes visit MondayLikeAProChallenge.com.
Formulated for highly active athletic dogs, Pro Plan Sport Performance formulas feature an optimized protein-to-fat ratio; real meat as the #1 ingredient; and high-quality nutrition specialized for each life stage; including new formulas for senior dogs and puppies. With this challenge you can feel confident knowing that you're fueling your dog's best throughout his active adventurous life. To learn more about Pro Plan Sport visit proplansport.com
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